A performance test battery
Each block opens with sprint splits, jumps, strength tests and conditioning, calibrated, repeatable and benchmarked to your sport.
Gym and track, London
Sports Performance
Athletic Performance Coaching in London
Data-led athletic performance coaching, tested at the start and end of every block so progress is measured, not felt.
Athletic performance coaching in London for sport participants and serious trainees, with comprehensive performance testing, data-led periodisation, and gym-plus-track delivery that builds the metrics your sport demands: speed, power, strength.
The short answer
What is strength and conditioning?
Athletic performance coaching with The Athlete Approach is a data-led programme in London for sport participants and serious trainees, using comprehensive performance testing as in elite sport, followed by data analysis, to build the physical metrics your sport demands: speed, power, and strength. Programmes combine gym and track work, with data monitored throughout and performance tested at the beginning and end of every block.
Each block opens with a structured testing battery selected for your sport and goals: sprint splits, broad and vertical jumps, strength tests, and repeat-sprint conditioning, benchmarked and repeatable. Programme structure then responds to what the data showed, with periodisation aligned to competition windows where they exist and 12 to 16 week phases where there is no fixture. A movement-quality screen and asymmetry-correction work run alongside.
Delivery is split between gym sessions, compound lifts, accessory strength, and controlled-velocity work, and track sessions for sprint mechanics and plyometric loading: both surfaces are needed for athletic clients. Recovery is monitored through HRV, sleep, and RPE so volume is loaded against your actual capacity. Each block closes with the same testing battery it opened with, and the next block is designed from what the re-test data showed.
Who this is for
Is athletic performance coaching right for you?
A data-led block for anyone who wants performance measured against numbers. This is ideal for you if you:
Want speed, power and strength built and measured, not guessed at
Value a formal test battery at the start and end of every block
Train for a sport, a personal record, or a masters category
Are ready for gym plus on-track work as standard
Want periodisation aligned to your fixtures or peak weeks
Are sixteen or older with the training age to support it
What athletic performance coaching in London includes
A data-led block that tests where you are, builds what is missing, and re-tests to prove it.
Programming from the data
Structure responds to what the tests showed, so a strength gap or a power deficit is addressed in the right order.
Periodisation to your calendar
Blocks align to competition windows where they exist, and run in twelve to sixteen week phases where there is no fixture.
Gym plus on-track delivery
Compound lifts and controlled-velocity work in the gym, sprint mechanics and plyometrics on the track: both surfaces, as standard.
Movement screen and asymmetry work
A movement-quality screen and targeted correction work run alongside, so weak links are addressed before they limit you.
Recovery tracked with HRV and sleep data
HRV, sleep and RPE are tracked so volume is loaded against your actual capacity, not a fixed template.
Re-tested and progressed
Each block closes with the same battery it opened with, and the next block is designed from what the numbers showed.
Coaching from Mayfair, London
In-person sessions run at a private, well-equipped facility in Mayfair, central London, with online options for the weeks you travel. It sits within walking distance of Bond Street, Green Park and Marble Arch.
Opening hours
Monday-Friday: 06:00 to 21:00
Saturday: 08:00 to 14:00
Getting here
Bond Street (Central, Jubilee and Elizabeth lines): walking distance
Green Park (Jubilee, Piccadilly and Victoria lines): walking distance
Marble Arch (Central line): walking distance
Real clients, real results
These are the words of clients Aaron coaches, shared with their permission.
Training correctly is non-negotiable
Aaron is both an excellent practitioner and professional. Training correctly under his guidance is non-negotiable.
Technical expertise and human insight
Aaron is a rare kind of coach who seamlessly blends deep technical expertise with exceptional human insight.
Faster, stronger, more confident
His programmes have helped me become faster, stronger and more confident.
Knowledge second to none
His knowledge on strength, conditioning and dietary is second to none.
Clients quoted with their consent. Individual results vary.
How a training block
works
A block is a measured experiment. It opens with a test battery, builds what the data says is missing across gym and track, and closes by re-testing to prove what changed.
Performance testing
The block opens with a battery selected for your sport: sprint splits, broad and vertical jumps, strength tests, and repeat-sprint conditioning, all calibrated and repeatable.
Programme from the data
Structure responds to what the tests showed. A strength gap gets a strength block first; a power deficit gets sprint and plyometric volume earlier.
Gym and track delivery
Sessions split between compound and controlled-velocity work in the gym and sprint mechanics and plyometrics on the track. Both surfaces are needed.
Re-test and progress
The block closes with the same battery it opened with. The comparison is the truth, and the next block is designed from what the re-test showed.
Where you train
In-person coaching runs in a private, well-equipped strength facility in Mayfair, central London, with the performance-testing kit that every training block is built around.
- A private strength floor in Mayfair, central London, within walking distance of Bond Street
- Full free weights, racks and conditioning equipment for every session
- Performance-testing kit, including timing and force data, for athletic blocks
- Online options so the weeks you travel never cost you ground
Pricing
How much does a personal trainer cost?
Block (12 to 16 weeks) Includes opening + closing test battery + programming + sessions
On enquiry
Written byAaron Richardson, Performance Coach & Personal Trainer · UK Athletics, UK Strength and Conditioning Association (UKSCA), and National Strength and Conditioning Association (NSCA) frameworks.
FAQ
Athletic performance coaching
FAQs
Do I need to be a competitive athlete?
No. The product is built for any client who wants performance results measured against numbers: masters athletes, sports parents who want to keep up with their kids, professionals chasing a personal record, recreational competitors. The methodology is the same; what changes is the comp calendar and the targets the data is benchmarked against.
What testing equipment do you use?
Timing gates for sprint splits, force plates for jump and isometric data where the venue supports it, validated submax conditioning protocols where lab equipment is not available. The exact battery is calibrated to what the venue can deliver consistently: internal validity beats theoretical validity for tracking change over time.
How often is testing repeated?
Full testing batteries every 12 to 16 weeks at block boundaries. In-block, micro-testing (bar speed on key lifts, RPE-flagged conditioning) runs every session. The big batteries answer "did the block work"; the in-session metrics answer "is the next session loaded correctly".
Does this work for non-track sports?
Yes. Strength, power, conditioning, and movement quality transfer to almost any sport: golf, tennis, racquet sports, court sports, combat sports, endurance sports. The testing battery and the programming emphasis change with the demands of the sport, but the core methodology stays sport-agnostic, so the same assessment-led approach works whether you compete on a track, a court, or a course.
How is this different from 1-1 personal training?
Personal Training is general-purpose: fitness, athletic enhancement, or longevity goals, calibrated to your assessment. Athletic Performance Coaching is sport-specific or competition-specific, with a formal pre- and post-block test battery, periodisation aligned to fixtures or peak weeks, and on-track delivery as standard. PT is the broader product; APC is the sport-tailored sibling.
Can this product include school-aged athletes?
Older school-aged athletes (16+) are programmed within the standard product, provided the training age and physical readiness support it. Younger athletes are served via the Elite Sports Performance for Schools tier instead, which uses age-appropriate methodology, conservative loading, and a parent-and-school communication structure so the athlete, the family, and the school all stay aligned on progress.
Get Started
Book a personal trainer
in Mayfair, London.
The Athlete Approach • Mayfair, London W1
EnquireAppointments typically available within 1–2 weeks